4
Min Read

Digital Assets: What You Need to Know

Marc Lewis
Managing Editor
June 10, 2024
Digital Assets: What You Need to Know
Update
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A digital asset is an electronically stored item that can be purchased, sold, owned, transferred, or traded. According to tax regulations, a digital asset is defined as any digital representation of value recorded on a cryptographically secured, distributed ledger, such as a blockchain, or similar technology.

This kind of asset is often associated with ownership or usage rights. Understanding and managing the rights associated with assets is crucial, especially for creators and businesses.

Evolution of Digital Assets

Digital assets, once limited to data and scanned documents used by organizations for value, were redefined with the advent of blockchain and cryptocurrency in 2009. Now, anything digital can hold and exchange value through tokenization on a blockchain.

The graphic below outlines the evolution of digital assets and their impact on enterprises and consumers through three progressive waves:

  1. Wave 1 - Crypto: Described as "Digital Gold," this stage focuses on the foundational elements of cryptocurrencies such as wallets, exchanges, and Layer 1 (L1) blockchain networks. It represents a single use case primarily centered around the digital store of value concept.
  2. Wave 2 - DeFi (Decentralized Finance): This wave expands to include "Value" through a variety of use cases (tens of them). It introduces stablecoins, bridges, and scaling chains, aimed at enhancing the efficiency and usability of blockchain technologies in financial services.
  3. Wave 3 - Digital Assets including CBDCs (Central Bank Digital Currencies): The most expansive wave, focusing on "Transactions" with thousands of use cases. This stage includes platforms, gateways, interoperability solutions, identity verification systems, and mass scale blockchain chains, emphasizing the widespread adoption and utilization of blockchain assets across various sectors.

infographic shows the evolution of digital assets over time

As the graphic shows, we are transitioning from basic cryptocurrency applications towards more complex and integrative digital asset systems that promise to transform numerous enterprise and consumer applications.

Importance of Digital Assets

Traditional digital assets are digital files with value or usefulness in various forms of media and content creation. These assets can include images, videos, documents, software, and any other form of digital data that can be owned, bought, sold, or traded. They are integral to digital marketing, content creation, and software industries, serving as the building blocks for digital experiences across the internet and various digital platforms.

But the emergence of blockchain, especially in finance, has created a new type of blockchain asset that can hold or transfer value, much like a stock or security. Digital assets matter to enterprises for several reasons:

  1. Enhanced Efficiency: These assets streamline processes by reducing paperwork and automating transactions, leading to faster and more efficient operations.
  2. Increased Transparency and Security: Blockchain technology ensures that assets are secure and transparent, reducing the risk of fraud and enhancing trust among stakeholders.
  3. New Revenue Streams: Tokenization of assets can unlock new revenue streams by enabling fractional ownership, trading, and monetization of previously illiquid assets.
  4. Improved Data Management: These assets enable better data management and accessibility, facilitating more informed decision-making and improved operational strategies.
  5. Cost Reduction: By automating transactions and reducing the need for intermediaries, blockchain-based asset can significantly cut costs associated with traditional asset management and transactions.
  6. Global Reach: These assets can be easily transferred and traded across borders, providing enterprises with access to global markets and a broader customer base.
  7. Innovation and Competitive Advantage: Adopting blockchain-backed assets allows enterprises to stay at the forefront of technological innovation, gaining a competitive edge in their industry.
  8. Programmability and Atomicity: Integrating the full power of programming languages into the blockchain through smart contracts significantly enhances efficiency and flexibility. This often eliminates intermediaries, revolutionizes transaction speed, and boosts market liquidity.
This infographic outlines the benefits of asset tokenization

How Do They Work

Digital assets function differently from physical assets, primarily due to their intangible nature and the technology used to create, store, and manage them. This digital nature brings unique characteristics and challenges.

  • Storage and Accessibility: Asset custody is managed through digital platforms or devices, making them easily accessible and transferable. Unlike physical assets, digital assets can be accessed and used from anywhere, provided there is internet connectivity.
  • Replicability and Security Concerns: While these assets can be easily replicated, ensuring their security and authenticity is a significant challenge. Technologies like blockchain are increasingly used to secure digital assets and confirm their authenticity.
  • Ease of Transfer and Transformation: Digital assets can be transferred or modified with ease, offering flexibility in terms of usage and adaptation. This characteristic opens up various possibilities for creativity and innovation but also raises issues regarding rights management and ownership.

Key Use Cases

Digital assets are used across a wide range of industries, demonstrating their versatility and adaptability to different needs and contexts.

  • Entertainment and Media: In these industries, assets like music, videos, and eBooks are central to the business model, providing content for consumption and distribution. The rise of streaming services and digital platforms has further amplified the importance of digital assets in entertainment and media.
  • Marketing and Advertising: Digital assets play a crucial role in marketing and advertising, from ad banners to social media content. They are essential for engaging with audiences in the digital space and for effective brand communication.
  • Finance and Cryptocurrency: The finance sector utilizes these assets in the form of cryptocurrencies and tokens, revolutionizing traditional financial transactions and asset management. New currencies and tokens provide innovative ways of handling transactions, investments, and asset tracking.

Choose Kaleido for Asset Creation and Management

Kaleido is already supporting clients with advanced tokenization projects and complex digital asset use cases  with our enterprise asset platform. Operating like a brain for your digital asset operations, our platform is tailored to radically accelerate the creation and management of digital assets, providing a comprehensive suite of tools and services that cater to the diverse needs of businesses and creators in the online space.

We’ve also introduced a revolutionary new engine for enterprise RWAs, our Asset Manage Service. It provides a groundbreaking open source policy engine, a new paradigm for scaling asset and data models to real-world demands, and more.

  • Simplified Asset Management: Kaleido offers an intuitive and efficient platform for managing assets, making it accessible to a wide range of users, from artists to large enterprises. The platform streamlines the process of creating, managing, and distributing digital assets, simplifying what can otherwise be a complex and technical process.
  • Robust Security and Compliance Features: With a focus on security and compliance, Kaleido offers ISO 27k and SOC 2 Type 2 compliant infrastructure for managing digital assets in a secure environment. This is crucial for businesses and creators who deal with sensitive or high-value assets.
  • Flexibility and Scalability: Kaleido supports various blockchain protocols, offering flexibility and scalability to accommodate different types of assets and use cases. This adaptability is essential for businesses looking to stay ahead in the rapidly evolving asset landscape.
  • Expert Support and Guidance: Kaleido’s team of experts offers unparalleled support and guidance, helping users navigate the intricacies of asset management and blockchain technology. Their expertise is invaluable for users seeking to maximize the potential of their assets and explore new opportunities in the digital realm.

As you get started with your strategy around this new type of assets, this video might help. Our CEO Steve Cerveny outlines how blockchain is changing the way value is stored and traded and talks about what this means for the enterprise. The tokenization of real-world assets is a quickly expanding opportunity for the financial sector. But hurdles like integrating with existing systems, meeting enterprise requirements, and cultivating skills around this new technology complicate the development of workable solutions. In this webinar, we'll show you how to overcome these hurdles and get asset tokenization projects into production quickly.

Kaleido provides a robust, user-friendly platform for businesses and creators looking to leverage the power of blockchain-based assets. Whether for marketing, entertainment, finance, or any other industry, Kaleido equips users with the tools and support necessary to succeed in the dynamic and ever-expanding world of digital assets.

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